Competitive design of a logistic chain of perishable goods based on demand optimization and increase customer satisfaction

Document Type : Research/ Original/ Regular Article

Authors

1 Graduate of Industrial Engineering, South Tehran Azad University

2 Department of Industrial Engineering, South Tehran Branch, Islamic Azad University, Tehran, Iran

Abstract

Knowledge management evaluation in organizations is a pivotal pillar in achieving vision goals. In the past decade, knowledge in scientific and organizational dimensions has gained considerable attention and knowledge is currently considered as the foundational basis of competition. New organizations are based on knowledge and should be able to create it and use it when necessary. These factors have established a new paradigm in the field of management called “knowledge management”. The purpose of this study is to investigate possible effects of applying knowledge management on wheat supply chain management in Iran State Trading Company using a balanced scorecard. The present research is developmental and applies an evaluation survey model. The statistical population and sample size are 86 managers and deputies of the company at the provincial level, all of whom have been selected for research. Hypotheses were tested by structural equation modeling (SEM) through Smart PLS software and the research findings showed that in the wheat supply chain, there is a positive and significant relationship between the creation, application and transfer of knowledge with financial performance, stakeholders, internal processes and the growth of learning. Additionally, the dimensions of knowledge management had the least impact on the company's financial performance.

Keywords


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