Importance-Performance Analysis of the Critical Success Factors of the Aviation Industry's Reverse Supply Chain

Document Type : Research/ Original/ Regular Article

Authors

Department of Industrial Engineering, Najafabad Branch, Islamic Azad University, Najafabad, IRAN

Abstract

The dynamic of aviation industry services necessitates formulating a strategy to ensure the aviation sector's survival, productivity, and growth. This study examines the importance-performance of the primary success criteria in the aviation industry's reverse supply chain. The study's statistical population includes university professors and aviation industry members. The current study's goal is to identify and prioritize enablers in the reverse supply chain of the aviation sector using a different strategy than previous studies. This study intends to take an essential step toward successfully creating and implementing aviation industry strategies by identifying practical elements and determining the value of each of those factors. In terms of the research approach, the current study is descriptive, and its objective is to be applied in the aviation sector. In this study, 24 indicators are found in three dimensions from the standpoint of expert members. Using the Danp technique, network relationships and prioritized enablers were determined. Academic experts determined the importance of the primary success variables, and aviation industry specialists determined the performance of the main success factors in the next step. Importance-Performance Analysis (IPA) was then applied to the main success factors identified using the paired t-test. Accordingly, the customers found the "safety and security" aspect to be closer to their expectations than other quality dimensions, and "responsiveness" was found to be far from their expectations compared to other dimensions, requiring more focus from the relevant aviation policymakers and executives.

Keywords

Main Subjects


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