استفاده از رویکرد تحلیل ذی‌نفعان در شناسایی موانع سازمانی پذیرش زنجیره ی‌ تأمین مدور

نوربخش سامانی, سیده پروانه; خانی, ناصر; بهرامی, مژگان; مروتی شریف آبادی, علی

استفاده از رویکرد تحلیل ذی‌نفعان در شناسایی موانع سازمانی پذیرش زنجیره ی‌ تأمین مدور

نوع مقاله : پژوهشی

نویسندگان

¹ دانشجوی دکتری مدیریت صنعتی، گروه مدیریت، واحد نجف آباد، دانشگاه آزاد اسلامی، نجف آباد، ایران

² استادیار، گروه مدیریت، واحد نجف آباد، دانشگاه آزاد اسلامی، نجف آباد، ایران

³ استادیار، گروه مدیریت، موسسه آموزش عالی هشت بهشت، اصفهان، ایران

⁴ دانشیار، دانشکده اقتصاد، مدیریت و حسابداری، دانشگاه یزد، یزد، ایران

چکیده

با توجه به افزایش جمعیت و افزایش مصرف‌کننده در بازارهای جهانی، رویکرد اقتصاد مدور به‌تنهایی برای پاسخ‌دهی به ذی‌نفعان و فرآیندهای ساخت و تولید کافی نمی‌باشد و لازم است کل زنجیره‌ی تأمین از مدل خطی به مدل مدور تبدیل شود. مدیریت زنجیره‌ی تأمین مدور راه حل خوبی برای کاهش مشکلاتی مانند آلودگی، کمبود منابع و تغییرات اقلیمی فراهم می‌آورد. هدف مدیریت زنجیره‌ی تأمین مدور بهینه‌سازی مصرف منابع در طول چرخه‌ی عمر محصول، با استفاده از بازیافت مجدد است. با وجود مزیت‌های متعدد به‌کارگیری زنجیره‌ی تأمین مدور، پیاده‌سازی آن در برخی کشورها از جمله ایران با موانع بسیاری همراه است. پژوهش حاضر با هدف شناسایی موانع سازمانی پذیرش زنجیره‌ی تأمین مدور با بهره‌گیری از رویکرد تحلیل ذی‌نفعان در صنعت فولاد طراحی و اجرا شده است. با توجه به هدف پژوهش، از رویکرد تحلیل ذی‌نفعان به منظور استخراج موانع بهره گرفته شد. در مرحله‌ی اول، از روش گروه کانونی برای شناسایی ذی‌نفعان صنعت فولاد و تعیین جایگاه هرکدام استفاده شد. به منظور بررسی روایی و پایایی پژوهش، اعضای گروه کانونی متشکل از ده نفر از کارشناسان بر اساس مدت سابقه‌ی همکاری خود (حداقل پنج سال) با طرح‌های زنجیره‌ی تأمین صنعت فولاد به روش نمونه‌برداری هدفمند انتخاب شدند. از طریق ماتریس علاقه-قدرت، داده‌ها طبقه‌بندی و اولویت‌بندی شدند. موانع پذیرش زنجیره‌ی تأمین مدور از دیدگاه ذی‌نفعان با استفاده از مصاحبه شناسایی و استخراج گردید. سیاست‌گزاران صنعت فولاد با اتخاذ تدابیری در خصوص رفع موانع شناسایی شده در این مطالعه می‌توانند رویکرد اقتصاد مدور را در زنجیره‌های تأمین پیاده‌سازی کنند.

کلیدواژه‌ها

20.1001.1.20089198.1401.24.74.2.9

موضوعات

اندازه‌گیری عملکرد در زنجیره تأمین

عنوان مقاله [English]

Identifying Organizational Obstacles to the Acceptance of Circular Supply Chain Using the Stakeholder Analysis Approach

نویسندگان [English]

Seyedeh Parvaneh Nourbakhsh-Samani ¹
Naser Khani ²
Mojhgan Bahrami ³
Ali Morovati Sharifabadi ⁴

¹ Doctoral Student. Department of Management, Najafabad Branch, Islamic Azad University, Najafabad, Iran

² Assistant Professor, Department of Management, Najafabad Branch, Islamic Azad University, Najafabad, Iran

³ Assistant Professor. Department of Management, Najafabad Branch, Islamic Azad University, Najafabad, Iran

⁴ Associate Professor. Department of Industrial Management, Yazd University, Yazd, Iran

چکیده [English]

Taking into account the population growth, significant consumption of natural resources, environmental degradation and the resulting public unrest, the governments’ strategy of circular economy is not sufficient to meet the demands and it is required that the entire supply chain be transformed from the linear model to a circular one. Circular supply chain management is a good solution to reduce problems such as pollution, production patterns, consumption, resource scarcity and climate change. The goal of supply chain management is to optimize the resource consumption throughout the product life cycle by recycling. Despite the many advantages of using a circular supply chain, its implementation in some countries, including Iran, is associated with many obstacles. The present study has been designed and implemented with the aim of identifying and extracting these obstacles using the stakeholder analysis approach in the steel industry. In the first stage, the focus group method was used to identify the stakeholders of the steel industry and determine the position of each. In order to evaluate the validity and reliability of the research, the members of the focus group consisting of ten experts were selected based on their experience (at least five years) with the steel industry supply chain projects by purposive sampling. Data were categorized and prioritized through the interest-power matrix. The obstacles to the acceptance of circular supply chain were identified and extracted from the perspective of stakeholders through interviews. The steel industry policymakers can implement the circular economy approach in supply chains by taking measures to modify the factors identified in this study.

کلیدواژه‌ها [English]

Circular Economy
Circular Supply Chain
Qualitative Stakeholder Analysis Approach
Interest-Power Matrix

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